Useful, weird, silly – here are the latest trends and news from the social sphere for your reading pleasure.
SOCIAL MEDIA DOWNLOAD
- Hot off soci-digital press this week, Apple’s latest iOS will include deep Facebook integration, meaning events and friend’s birthdays, for example, will appear on your iCal by default. Other features include automatic iPhone contact updates and friends’ recommendations appearing in the app store.
- When Twitter experiments go awry, it can be a messy spill to mop up. This week the Swedish government’s social experiment – handing the @Sweden feed to one new citizen each week – did just that. Click here to check out the series of ‘questionable’ tweets from a collection of Swedish citizens.
- The Drum reported on a new survey that reveals more than half the articles shared on Twitter originate from BBC News. BBC News is the most shared news source on Twitter, with 749, 974 tweets per month, and The Guardian coming in second with an average of 265,145 tweets per month.
THE TOOLBOX
- SMI put together a handy tool this week for the 7th annual Social Media Influence conference on Tuesday. They’ve literally mapped the social media terrain onto a ‘world’, making the planet of social media a bit more navigable. We love it as a handy cubicle print-out.
- Viddy or Socialcam? Mashable gives a round-up of the most popular video sharing apps, and questions which one will emerge as the ‘Instagram of video’. Do you have a favourite?
CAMPAIGN OF THE WEEK
- Coca-Cola’s Open Happiness campaign released a genius and genuine ‘Security Cams’ video that takes CCTV footage to a touching human level. We guarantee this will give you goosebumps.
INFOGRAPHIC OF THE WEEK
- Which do you prefer as a user: a Mobile App or Mobile Website? This week we thought we’d share an infographic released by MDG that pits them against each other - hopefully solving the development dilemma of App vs. Website for mobiles.
