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Tim Dyson on the 2nd FY14 Interim Announcement

October 7th, 2014 - Featured

Digital transformation continues apace Tim Dyson, Group CEO We have just announced our second interim results for the twelve months to 31 July 2014. It is great to report that trading was encouraging during the period with organic revenue growth of 5%, largely driven by a continued strong performance from our North American business which …

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Social Recall #24

November 21st, 2014 - Republic Publishing

Lots of Facebook news and updates this week along with updates to Snapchat and Instagram Facebook launches ‘Say Thanks’ personalised greeting card service Facebook is tackling the festive season with the launch of a personalised greeting card service called Say Thanks. Members will be able to create and share an…

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The Colour of Content

November 19th, 2014 - Bite

In everything we do within creativity and marketing, there is always the temptation to do more. Big budgets almost necessitate big ideas to be turned into big campaigns. Bells, whistles, fireworks, explosions, augmented reality, virtual reality, celebrity endorsement across multi (million) channels… But sometimes it is a good idea to turn your back on “big” …

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Fiscal Year 2015 Marketing Strategy No.1: Don’t Panic

November 12th, 2014 - Text 100

Unfortunately, when it comes to planning the upcoming fiscal year, we often start without a clear idea of what’s achievable or the insights needed to support our goals. Don’t fall into that trap for 2015. The clocks have been rolled back, daylight is growing scarce, and the holidays are upon us. It’s that time of year more »

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Social Recall #23

November 7th, 2014 - Republic Publishing

London takes over this week’s recall along with a splattering of creative campaigns London life mapped The Office for National Statistics asks UK residents to rate their feelings in relation to life satisfaction, purpose, happiness and anxiety. This graphic links each of those four questions to a different facial attribute…

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Our ‘Lebron James of PR’ On Life, Freedom and Motorcycles

November 5th, 2014 - Text 100

Soon-to-be U.S. citizen and self-proclaimed “Lebron James of PR” dishes about an off-on relationship with Text100 as well as shares his thoughts on life, happiness, motorcycles and the true meaning of freedom. From a thick, slick slathering of pomade in his spikey hairdo, to the retro, British-style leather jacket and skin-tight motorcycle pants, this guy’s got swagger. Allen Tsai, the self-proclaimed more »

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Vectors vs. Raster Images: Which Do I Use?

October 29th, 2014 - Text 100

You probably heard the terms “raster” and “vector” thrown about with regard to images and their file types. Although not the most alluring of topics, knowing the fundamentals about these files saves time and many unfortunate surprises when it comes to design work. Raster Images and Pixel Art The term raster, also called bitmap, may sound more »

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Influencers, Content And Big Data Highlight MarketingProfs Event

October 27th, 2014 - Text 100

This year’s event focused on big data, influencers, content marketing and much more. I recently attended the Boston MarketingProfs B2B Conference that brought together almost a thousand marketing fans and customers to worship at content’s altar. This is my second Mprofs event, and this year offered a mix of both new and old ideas. Here’s my key takeaways: Big more »

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#SocialRecall 22

October 24th, 2014 - Republic Publishing

Snapchat freaks out users with first ad and Skype creates a rival. Read all about it below: Snapchat freaks out users with first ad for ‘Ouija’ The photo-sharing app’s first advertisement was a 20-second trailer for the upcoming horror movie from Universal Pictures, Ouija. The ad appeared in the app’s “Recent…

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Social Recall #21

October 17th, 2014 - Republic Publishing

Facebook stickers are coming to Timeline and ads are coming to Snapchat. All this and more below:   Google trial lets you chat with doctors when you search for symptoms Ever searched the web for your symptoms and ended up worrying yourself silly? Fear not, Google might have a solution…

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Sharper Images: 3 Tips That Make Your Photograph Pop

October 17th, 2014 - Text 100

The following is the second part in an ongoing series of graphic design tips that focus on images, graphics and interactive media for integrated communications projects. Image resolution is one of those terms that everyone knows, but not really. That’s because the concept can quickly plunge into complicated details that cause the brain to file the subject more »

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